The Groundswell Project

GroundSwell Project

Project Description

In 2019, we worked with The Groundswell Project to better understand and communicate their impact through a series of projects. We researched and documented the poor outcomes that can be experienced at the end of life without the strong involvement of friends, family and the community. The impact report also explored the costs of over institutionalised and medicalised end of life experiences as compared to care in the community.

Through the insights of the impact report, we were able to develop a robust theory of change that focused the strengths that The Groundswell Project brings to end of life, as well as an impact measurement framework. The third project was then to revise the three year strategic plan for the organisation that captured the deeper understanding of their impact.

Project Details

  • Client

    The Groundswell Project

  • Skills

    • Impact measurement
    • Strategy development
    • Research